Nov 15, 2009

Our Capitalistic Cure

In the American healthcare industry, there is always a demand for new markets: New consumers who glee at the sight of a product promised to enrich their lifestyle; consumers who will go to any length - spend any amount - just to be cured of their daily troubles. Sadly, however, the latest constituency for greedy drug companies has been the Alzheimer-stricken baby boomers. Currently, there is a new wave of products which promise to decrees the effects of Alzheimer's, and drug companies are to imploring ill-informed buyers to spend less on sticky notes and more on unproven pills. To date, their has been no confirmation that the pills actually work, but baby boomers, who have already begun to pull into their retirement plans, are spending more and more on a hope for a better life. In their time, baby boomers did not have to deal (as much) with overzealous healthcare professionals. Doctors were family. Pharmacists were friends. Their was a huge emphasis on trust in the healthcare industry during their time, and today, it seems that their righteousness is simply being abused by today's squeeze to earn every penny.

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